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The process of making your website visible on the first page of google and being ranked higher than your competitors involves a team of experts that will work on many different aspects of your online presence. The higher your business is ranked on the search results page & the more frequently a site appears in the search results list, the more visitors you will receive from the search engine’s users. Local SEO however differs in that it is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when users enter local searches for its products or services. If your business relies on local customers than working on a National SEO campaign is normally a waste of money and effort. Ranking for local search requires a similar process to general SEO but has some specific elements to rank a business for local search.
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